Provides practical information across a range of functions including the process of audience testing of marketing materials; details about advertising campaigns; and metrics of theatrical distribution READ MORE http://www.marketingmovies.net/
An online project that archives online advertisemnets and banner ads of movies. The movie ad archives are searchable and its a great resource for marketing professionals, ad junkies, and film fans al READ MORE http://adverlicio.us/movies
Tracks the latest movie, DVD, and television marketing trends and techniques in order to help entertainment marketers to stay informed. READ MORE http://www.indiescene.net/
Links to blogs and web sites focusing on traditional movie marketing, viral movie marketing campaigns, and the advertising and promotion of motion pictures and DVDs.